Great instructor.
Empty classes.
You passed the test, received your certification. You know the material cold. The problem was never your teaching β it's that no one ever built you a business to put it in. We build it for you, or we build it with you. Either way, you stop being the best-kept secret in your own lane.
You don't need another credential.
You need a business, underneath the credentials you already earned.
Another certification teaches you more material. It's never once filled an empty class.
It's not going to fill the empty seats.
Built For You or With You by an insider.
Leo knows what's required to not only build an instructor business, but to build systems that save you time and generate revenue.
of USCCA/NRA-certified concealed-carry instruction. Real hours, inside this exact world.
A complete instructor business, start to finish β not a framework, not a theory, but a system.
One business. Three ways to build it.
Every path includes the same Instructor Launch Academy. What changes is how much of the building is done for you.
Built For You
For the instructor who'd rather be teaching and earning than building.
- Brand identity and a business website, built on Square
- Your full document library and sales scripts, built for your business
- SEO, Google Business Profile, and attorney-reviewed legal pages
- The full Academy, plus 90 days of support after you open
- Final QA by Leo before you launch
Application required β capped at 5 builds a month
Apply NowBuilt With You
For the instructor who has the time, and wants to build it themselves with Leo beside them.
- The full Academy, with 1:1 live access to Leo
- Templates for your brand, communications, and sales scripts
- The gated interactive workbook
- Leo reviews your work at every milestone
Application required Β· 6 weeks Β· Instructor Launch Certified on completion
Apply NowBuilt Together
For the instructor who wants the same guided build, without needing 1:1 time.
- The same Academy, workbook, and templates as Built With You
- Delivered live to a small group instead of one-on-one
- A cohort of 4 to 6 β never a lecture hall
6 weeks Β· Instructor Launch Certified on completion
Join the Next CohortA few things worth knowing before you apply.
Yes β Instructor Launch is built for already-certified instructors. If you're not certified yet, certification runs through USCCA/NRA Training Counselors. Once you're certified, you're ready to build.
How much of the building you do yourself. Built For You means Leo builds the whole thing. Built With You means you build it with Leo beside you, one-on-one. Built Together is the same guided build, in a small cohort.
No. It confirms your business is ready to run β it has nothing to do with your USCCA or NRA certification, and it doesn't replace it.
Built For You runs 8 weeks.
Leo reviews every application personally. If it's a fit, you'll hear back to schedule a strategy call, then a proposal. If the month's builds are already spoken for, you'll be offered a spot on the waitlist instead.